Telephone Training


How proficient are your Sales, Service, Parts and Contact Centre teams at dealing with the increased level of telephone enquiries?

Our training ensures delegates are best able to:

  • Engage with potential customers
  • Make a convincing case for the customer to visit and choose you
  • Successfully commit customers to the all-important appointment
  • Retain more customers throughout your business
  • Deal effectively with non-local callers
Telephone operator Telephone operator

Martec's Telephone Training provides your sales, service and parts teams with the skills they need to maximise the potential of every lead in your business:

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It has never been so vitally important that your sales team masters telephone techniques which encourage callers to make an appointment. The outcomes include higher conversion rate from calls to appointments and ultimately more sales from telephone enquiries, faster results from more professionally handled enquiries and improved customer outcomes.

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Our training best prepares sales executives for the objections they expect to encounter from customers and it installs confidence and provides sales executives with the motivation, drive and enthusiasm to encourage customers to consider a new purchase.

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Our training has been devised to deliver a combination of techniques to further enhance telephone skills set squarely in the context of the automotive retail sales or service department with a clear objective of making a service booking or a sales appointment.

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Creating a structured and planned follow-up routine moves prospects even closer to your customer base.

Unplanned and chaotic contact discourages customers.

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When Richard Neulaender, Managing Director of Colbornes Group established a vision for his newly acquired business he was very succinct and very clear when he said, “The experience we give our customers and staff will make us the genuine business of choice”.

From the training Martec’s telephone enquiry to appointment levels running at 42%.

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